January 2005

4 Ways to Think Like a Reader
By Ann Wylie
To sell your ideas, put yourself in your reader's head.

Newsletter Content
By Denise Gable
Where does the information come from?

Escape From the Grammar Trap -- Part I
By Jean Hollis Weber
Iconoclastic ways to become a better editor.

Profiles -- How To Do Them Right - Part II
By Peter P. Jacobi
Capture the essence of the subject's life.

A Reader's Question: Are Frequent Style Changes Okay?
Advice on the role of style and how often changes should be made.

February 2005

4 Cover Pointers
By John Johanek
Indeed, what's the point of a cover anyway? Hint: It's all about selling.

Writing Worthy of the Subject
By Peter P. Jacobi
Finding inspiration in nature, these authors find ways to entice and envelop the reader.

Escape From the Grammar Trap -- Part II
By Jean Hollis Weber
Examples of essential, nonessential, and fake rules of grammar.

Editorial Job Satisfaction Revisited
By Denise Gable
More answers to, "How happy are you?".

March 2005

Reinventing a Publication
By Robyn Griggs Lawrence
How Natural Home became Natural Home and Garden in search of a mainstream audience.

A Fork in the Road
By Robert M. Sacks
The future of publishing lies in a new direction. Will you be going that way, or will you be left behind?

A Potpourri of Advice
By Peter P. Jacobi
Beware, strive, welcome, enjoy, remember, join, believe and know...

Readership Surveys
By Denise Gable
How long has it been since your publication has conducted an online readership survey?

Editors Only in PDF

New Book
A Guide to English in the 21st Century.

April 2005
If You Knew Then What You Know Now...
By Denise Gable
Experienced editors reflect on their careers.

A Knowledge of Fonts
By John Johanek
Wise font choices combined with sensitive application are the foundation of strong magazine design.

A Reader's Question: How Can I Defend Against Advertising Department Interference?
Convincing the publisher that editorial integrity pays off in the long run.

Good Advice from Friends
By Peter P. Jacobi
Gleaning wosdom from other writers can give you renewed energy.

A Changing Industry

May 2005

The Power of the Narrative!
By Peter Jacobi
Gain and retain readers through use of effective narrative.

Magazines Are Changing Fast
By Gordon Woolf
The change in computer equipment means that even a start-up publisher can compete in the quality of page production with a major international publisher like never before.

Internet Searches
By Denise Gable
How much do Internet searches help you in your job?

The Layers of Magazine Editing
By Peter Jacobi
Excerpts from Michael Evans' new book -- one that covers every aspect of editing.

New Book
Woe Is I.

June 2005

Using Creative Nonfiction, Part I
By Brenda Miller and Suzanne Paola
Add depth and vibrancy to your writing.

Have Respect...
By Peter P. Jacobi
...for your readers, profession, ideas, information, publication, and language.

Is There a Redesign In Your Future?
By John Johanek
Six mistakes other magazines have made that you'll want to avoid.

Print Magazines and The Internet
By Denise Gable
How the Internet has changed the face of print publications.

July 2005

The Needs and Wants of Our Readers
By Peter Jacobi
Education and enjoyment: a worthy and sought-after aim in journalism.

Using Creative Nonfiction, Part II
By Brenda Miller and Suzanne Paola
More tips for making your writing more interesting and effective.

Readers' Questions:
What Can I Do About Editors' Sloppy Work?
Is It Email or E-mail?

Good Writing
By Denise Gable
What editors can do to ensure that they are getting the best work from their writers...

August 2005

What Age Demographic Do You Aim For?
By Meg Weaver Study reveals that many publications are "dumbing down" for a younger audience at a time when an older demographic is showing considerable growth.

Journalistic Gimmickry...
By Peter P. Jacobi
...use it with caution and only with a good journalistic reason.

Magazine Renaissance
By John Johanek
Why this just might be the best time ever for magazine design.

Editors and Writers
By Denise Gable
How to coexist harmoniously.

September 2005

The Myth of Highfalutin Copy
By Robert W. Bly
Proof that plain English wins out, even when writing for a sophisticated audience.

A New Paradigm for Website Organization
By Jason Hekl
Consider "intelligent search" as an alternative to traditional site navigation.

Sounds and Facts
By Peter P. Jacobi
Two recommended books to help you do your job as editor and writer better.

Cut the Clutter
By Denise Gable
How do you stay organized?

A Reader's Question: How Many Copies of Back Issues Should I Keep?
Setting appropriate inventory levels.

October 2005

The Lead
By Peter P. Jacobi
It is your key to victory or failure, to winning over your reader or losing him.

Taking Care of Details
By John Johanek
Small things can add up to big problems.

New Book
Outrage, Passion and Uncommon Sense.

A Reader's Question: How Can I Keep the Ad Department in Check?
American Society of Magazine Editors guidelines on separation of editorial and advertising.

Connecting With Readers
By Denise Gable
How do you know that you're delivering the kind of information they want and need?

November 2005

A Copyright Refresher
By Jon Dudas, Under Secretary of Commerce
Protect your content domestically and internationally, in print and in cyberspace, by brushing up on the copyright regulations.

Writer's Block
By Denise Gable
Tips from editors to cure your block and that of your writers.

Manner and Matter
By Peter P. Jacobi
The combination is critically necessary for excellent copy.

A Reader's Question: How Can I Do a Better Job of Satisfying Readers?
Coping with renewal rate decline, asking the right questions, surveying future readers, using editorial vision.

Editors Only Classifieds

December 2005

Writing Editorials
By Diana J. Mason
Scribbling and other musings on the subject.

The Good, The Bad, and The Ugly
By John Johanek
A closer look at three recent magazine makeovers.

Writing That's Remembered
By Peter P. Jacobi
Readers receive so much information these days. Make your writing stand out!

New Book:
Savvy Self-Editing.